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CADMIPyA presents the ninth edition of Pulso IT Negocios with a renewed format and a networking app

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The Argentine Chamber of Computer Wholesale Distributors, Producers and Related Products (CADMIPyA) reported the latest news from the Ninth Edition of “IT Business Pulse”the annual event that brings together the main exponents of the Argentine technology market, and which will take place during the days October 29 and 30in Goldencenter Events located at Int. Cantilo and Int. Güiraldes s/n, in the Autonomous City of Buenos Aires.

«The ninth edition of Pulso IT is almost there and once again we will bring together the national technological ecosystem around an innovative format, designed to promote networking, strengthen alliances and promote the development of new businesses. The change in the design of the event responds to a request from manufacturers to reinforce the positioning of Pulso IT as an exclusive meeting space that enhances the local industry,» he said. Alejandro Boggio, President of CADMIPyA and added: «From the Chamber, we have made the decision to focus on the qualitative aspect of the public, prioritizing the participation of actors who have influence within the segment. Therefore, for this edition, we seek to have all the channels of the sector interested in taking advantage of the opportunities presented by the local market present. Beyond the new features of the event, this year Pulso IT will have an application designed to encourage interaction between attendees and exhibitors.”

«Participants must register through the PULSO IT MATCH application available in the Apple Store and Google Play and, based on their specific interests, they will be able to contact the executives of the companies present there to coordinate in-person meetings. We continue to evolve alongside our industry and for them we invest in technological innovation,» he anticipated. Alejandro Boggio and highlighted: “On this occasion the event so far has the support of companies such as BROTHER, CISCO, DELL, EPSON, HP Inc, HPE, HUAWEI and LENOVO, ABB, CONTEXT, LOGITECH, LYONN, PANTUM and SCHNEIDER ELECTRIC, ADATA, CRUCIAL, CX, DATASTAR, EATON, FORMULA V LINE, GST CAPITAL, IT GROUP, LEXMARK, NSX GAMING, NUBI2GO, ONE CLOUD, PCBOX, RAPTOR, SOUL, UBIQUITI, UNIVIEW, ZEBRA TECHNOLOGIES, WESTERN DIGITAL / ASUSTOR and BALANZ. that will be present with their exclusive spaces. In addition, during both days, various presentations will be made led by political, economic and IT sector specialists, who will analyze the main trends in the local market.»

«The true competitive advantage for integrators and channels today is not only in the price or availability of the product, but in their ability to offer local, personalized and value-added services. Those who understand the specific needs of each client and provide support, implementation and specialized advice will be the ones who manage to differentiate themselves and build sustainable relationships over time. This event is the ideal opportunity for all channels to interact with the ecosystem Argentine technology. The ninth edition of Pulso IT represents its true spirit: two days full of networking, where all brands, wholesalers and manufacturers will be gathered to learn about the proposals, trends, challenges and opportunities of the sector,» he stated. Sergio Airoldi, Vice President of CADMIPyAand added: «Today, the product is sold through interpersonal relationships that are built over time. Beyond financing tools and the arrival of new products, channels face a scenario characterized by difficulties in consumption and intense competition. Currently, users choose to make their purchases with the channel that offers the best price and immediate availability, this trend represents an opportunity for channels to offer solutions comprehensive, without focusing only on the sale of boxes, but developing proposals that include services, support and specialized advice.”

«Technological innovation is a process that does not stop. Companies must continually invest to keep their infrastructure updated and respond to market demands. In this sense, Pulso IT is the ideal space to learn about trends and interact directly with the main players in the sector,» he analyzed. Boggio, and explained: «Although some users delay their purchasing decisions due to the market situation, companies cannot stop investing in technology to keep their digital infrastructures updated. Technological innovation occurs day after day. There are programs and systems that require updating hardware and software to meet the new demands of cybersecurity and data management, which represents a great opportunity for the Argentine channel.»

“With this new approach, Pulso IT reaffirms its position as a strategic forum where manufacturers, wholesalers, resellers and companies can exchange their knowledge, detect opportunities and strengthen strategic alliances to promote technological transformation and the development of the IT channel in Argentina,” he stated. Sergio Airoldi.

The sponsors and brands that are present in the Ninth Edition of “Pulso IT Negocios”

Sponsors Platino: BROTHER, CISCO, DELL, EPSON, HP Inc, HPE, HUAWEI y LENOVO

Sponsors Oro: ABB, CONTEXT, LOGITECH, LYONN, PANTUM y SCHNEIDERELECTRIC

Among the Brands se destacan: ADATA, CRUCIAL, CX, DATASTAR, EATON, FORMULA V LINE, GST CAPITAL, IT GROUP, LEXMARK, NSX GAMING, NUBI2GO, ONE CLOUD, PCBOX, RAPTOR, SOUL, UBIQUITI, UNIVIEW, ZEBRATECHNOLOGIES, WESTERN DIGITAL / ASUSTOR y BALANZ

Highlights of the “Pulso IT Negocios” Agenda in Room A · Salón Tilo

Day 1
14:30 hs. Challenges and changes in the political scenario: Panel of political journalists: Maru Duffard, Santiago Fioriti and Martín Rodríguez Yebra

18:30 hs. Financial talk from Balanz: Rodolfo Santangelo, Economist, Melina Di Napoli, Prods Analyst. de Wealth Management / BALANZ CAPITAL, Inversion platform
Day 2

14.40 hs Out Context Pulso IT: Companies in F1 Mode: how to win the efficiency race”, by Juan Fosaroli and Ayrton Ruiz where they will show the efficiency with which they work in Formula 1 oriented and with special focus for companies.

18:30 hs. Economic Outlook: factors that will set the course Panel of economic journalists: Luciana Geuna, Jairo Straccia, and Horacio Riggi.

New App in the Ninth Edition “Pulso IT Business”

Among the new features, a mobile networking application called App PULSO IT MATCH that will optimize the experience of attendees and exhibitors, facilitating the planning of the visit, the generation of qualified contacts and the coordination of meetings during the event.

«We continue to evolve alongside our industry and to do so we are betting on innovation through the implementation of the new App. It will allow visitors to quickly find the exhibitors that interest them most and schedule meetings with a click, avoiding wasting time wandering around the fair aimlessly. This way they will not miss anything important and will be able to easily connect with the most relevant potential clients or partners of the event,» he explained. Airoldsand pointed out: «Users will receive through this application suggestions from participating companies that match their interest segments, they will be able to see the detailed profile of the match, as well as information on why to match and save the suggestions that they liked. On this occasion the stands will be spaces mainly equipped for holding meetings.»

How does the App work PULSO IT MATCH?

The PULSO IT MATCH App will be the key tool for visitors to make the most of the event. You can download it a few days before the meeting and complete your profile (with your photo, your company logo or update your technological interests) so that the matching system can suggest the most relevant exhibitors and contacts during the two days. It is available for download in the Apple Store and Google Play.

Main features

Agile accreditation: entry through personal QR code generated by the app; the physical credential is printed at the access point.

Professional profile: updating data and interests to improve the accuracy of recommendations.

Selection of interests: declaration of 3 to 5 preferred technological verticals to guide the matching.

Intelligent matching: suggestions for companies and contacts aligned to the attendee’s profile, focusing on specific opportunities.

Meeting management: possibility of requesting and scheduling meetings with sponsors and participating brands.

Networking at the event: QR scanning between attendees and exhibitors to save profiles and expand the contact list.

Segmentation

As in previous editions, the event will have “silent” chat rooms where participants will have individual headphones for the presentation of new technologies. There will also be lectures, keynotes and panels in a main auditorium with capacity for hundreds of spectators. The new format was designed to improve the return on investment for exhibitors by focusing the experience on leads and effective meetings. It will also facilitate the segmentation and personalization of meetings thanks to the intelligent use of the App. The Pulso IT organization seeks to promote qualified networking, eliminating the logic of the passive stand and promoting direct conversation.

The event is structured based on more than 30 unique technological segments and each one will be used as a link between attendees and companies. More information at www.pulsoit.com


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