Host Milano 2027 already has more than 1,000 companies confirmed in Milan

The global professional hospitality industry is already looking towards Host 2027, the reference fair for the sector. With more than 1,000 companies already confirmed through advance reservation during the 2025 edition, the countdown began to Host 2027which will be carried out from October 22 to 26, 2027 in Fair Milan, Italy. The event will feature a Sectoral observatory designed to support traders’ trading decisions.

Some fairs only showcase one industry. Others define it, anticipate trends and bring together all the key actors. In that sense, the 45th edition of Host Milano arrives with a strong cover letter: more than 1,000 companies They have already chosen to confirm their presence in the next edition through reservations made directly during Host 2025.

Figures that consolidate Host Milano as a global platform

This figure adds to a solid track record: 2,200 exhibitors and more than 183,000 professional visitors from all over the world, which consolidates Host Milano as the global reference platform for hospitality, out-of-home dining and food retail. Particularly notable was the growth in international visitors: +27% from the United States, +29% from Brazil, +21% from the United Arab Emirates, +20% from Australia. A global vocation that is strengthened with each edition.

The market supports the growth of the sector

The market context remains equally favorable. According to an analysis of ExportPlanning produced exclusively for the Host Observatoryin 2025 global production in the professional hospitality sectors will reach 244 billion eurosand 26% more compared to the pre-pandemic period, with an annual growth rate of 3,9%. World trade reaches 175 billion euroswhile Italian exports reach 8.7 billion euros (+3.3%) confirming the leading role of Made in Italy in global markets. Projections for 2027-2029 point to a structural recovery with a CAGR (compound annual growth rate) of +3.5% which would bring world trade to 188 billion euros at the end of the decade. For more information, you can visit the Host Milano official site.

Focus on ice cream, bakery and coffee: icons of Italian excellence

Host 2027 will put a particular focus on ice cream and pastry, bakery and coffee —icons of Italian excellence in the world— with dedicated initiatives and spaces to be announced in the coming months.

The Host Observatory: a hekey tool for sector

Guiding the way will be Host Observatorythe analysis and perspectives program that will accompany companies and operators all the way to the fair, providing a Updated map of emerging market trends and business opportunities.